http://thomevincent.com/blog/index.php en 2009-10-25T14:29:46+01:00 daily 1 2009-10-25T14:29:46+01:00 http://thomevincent.com/blog/index.php?2009/10/25/433-new-blog-url 2009-10-25T14:29:46+01:00 en Vincent Thomé About me This blog will no longer be active as I have changed to Wordpress. The new url is http://www.thomevincent.com. See you there ;)... http://thomevincent.com/blog/index.php?2009/10/15/432-rory-sutherland-at-ted 2009-10-15T10:22:45+02:00 en Vincent Thomé Planning Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value -- and his conclusion has interesting consequences for how we... http://thomevincent.com/blog/index.php?2009/10/09/431-goodbye-tribal-ddb 2009-10-09T11:11:05+02:00 en Vincent Thomé About me Today is my last day at Tribal DDB. I joined about 3 years ago and I feel that have learnt a lot during that time. I had the chance to work on great projects for the Guardian, Volkswagen, Guinness and many more. I had the chance to travel around the world to visit Tribal DDB in India, Asia, Japan... http://thomevincent.com/blog/index.php?2009/10/06/429-apg-creative-strategy-awards-2009-the-new-volkswagen-website 2009-10-06T15:36:21+02:00 en Vincent Thomé Planning People asked me if I could publish my APG awards presentation. I have uploaded the deck on Slideshare and I have put some notes inside the presentation so that you can get an idea of the voice over. For those of you who want to read the full paper, it is available here (PDF). Volkswagen APG... http://thomevincent.com/blog/index.php?2009/10/05/430-the-power-of-time-off 2009-10-05T15:38:14+02:00 en Vincent Thomé About me This is my last week at Tribal DDB before some time off and a new job. Hence, I thought this talk was highly relevant. The power of time off is a great talk from designer Stefan Sagmeister. Every seven years he closes his New York studio for a yearlong sabbatical to rejuvenate and refresh their... http://thomevincent.com/blog/index.php?2009/10/01/428-fast-forward 2009-10-01T16:32:57+02:00 en Vincent Thomé Digital Marketing Marketing is in the midst of a complex transformation. As consumers become more technologically sophisticated and choices multiply, marketing must adapt. Tune in to viewpoints from industry and academic thought leaders to acquire inspiring, empowering and actionable insights. Google and The Wharton... http://thomevincent.com/blog/index.php?2009/10/01/427-google-wave-overview 2009-10-01T14:15:29+02:00 en Vincent Thomé Google ... http://thomevincent.com/blog/index.php?2009/09/29/426-home 2009-09-29T16:15:58+02:00 en Vincent Thomé About me Home needs to be seen. Home is an ode to the planet's beauty and its delicate harmony. Through the landscapes of 54 countries captured from above, Yann Arthus-Bertrand takes us on an unique journey all around the planet, to contemplate it and to understand it. But Home is more than a documentary... http://thomevincent.com/blog/index.php?2009/09/25/425-designing-with-psychology-in-mind 2009-09-25T15:12:35+02:00 en Vincent Thomé Planning View more documents from Joshua Porter.... http://thomevincent.com/blog/index.php?2009/09/15/424-what-do-you-do-for-a-living 2009-09-15T23:06:42+02:00 en Vincent Thomé About me A few days ago, someone asked me if you were to choose a name for your job what would it be? I said captologist. Captologist is coming from captology, the study of computers as persuasive technologies. This includes the design, research, and analysis of interactive computing products created...